CREATIVE & FULL OF CHARACTER, LOVED BY MILLENIALS
Established in Milwaukee in 1844, Pabst Blue Ribbon is renowned for championing individuality and being authentic and true to its roots.
Owned and produced by America’s largest independent brewery, it sits comfortably beside craft and conventional lagers. It’s also popular among younger drinkers thanks to its fresh, strong personality. Put short, its future is bright.
PABST BLUE RIBBON IS:
Owned by America's largest independent brewery, PBR is renowned for being individual and true to its roots.
In the US Pabst Blue Ribbon is the #1 beer for consumers aged 18 - 34.
Source: Euromonitor Sales of Pabst Blue Ribbon